About the contest
The international contest “Leader of Public Diplomacy” was established to identify and support public leaders from different countries whose activities are aimed at developing public diplomacy. Its key goal is to strengthen interethnic and interreligious peace, build trust and mutual understanding between peoples, as well as support initiatives that contribute to the sustainable humanistic development of the international community.
2026
Leaders of public diplomacy
View allFinalists of the 2026 contest
Rashad Bilimoria
Winner in the Business Diplomacy category of the country stage in Australia, V International Contest “Leader of Public Diplomacy”
Qiu Keai
Winner in the “Media Diplomacy” category of the country stage in Australia, V International Contest “Leader of Public Diplomacy”
Elena Belinskaya
Winner in the category “Cultural Diplomacy” of the country stage in Australia, V International Contest “Leader of Public Diplomacy”
Irena Pabo
Winner in the “Media Diplomacy” category. An artist and jeweler by profession, Irena runs her own information channel, where she talks about art and philosophy, and also raises issues of preserving traditional values and supporting the Russian language.
Olga Svanberg
Winner in the “Cultural Diplomacy” category.Producer, organizer and presenter of cultural events, writer.
Tatiana Tominaga
Winner in the category “Diplomacy of Art, Traditional Costume and Creative Aesthetics.” Speaker of the international women’s forum “Synergy of Opportunities” in Tokyo, co-organizer of the seminar “New Life of the Kimono: Stylization and Collecting”, organized jointly with the Russian project ART Kimono Project.
Victoria Tolstova
Winner in the “Cultural Diplomacy” category. Head of the Russian Cultural Center of Kyoto, founder of the international cultural project ENISHI.
Georgiana Arsene
Winner in the “Media and Communication” category. Journalist and director of New York magazine, Romania / On the Cutting Edge.
Miguel Suarez del Cerro
Winner in the Cultural Diplomacy category. Director of the Russian Cinema Cycle in Pamplona, founder and president of the Association of Slavic Culture “Eslava” in Pamplona, author of the book Russian Views and winner of three awards in the field of essays.
Tatiana Solovyova-Tsvetkova
Winner in the Cultural Diplomacy category. Producer of Russian theatrical performances in Spain since 1992, founder of the Union of Russian Artists in Spain, author of the book“Between Two Coasts. A journey of life where History and Ballet are the main characters.".
Yulia Akhramovich
Winner in the category “Legal Diplomacy.”Current lawyer of the Spanish Bar Association, specialist in administrative, civil and medical law.
Pavel Ilyin
Winner in the “Tourist Diplomacy” category. Association of Compatriots "Our World", Romania. Project “The Explorer’s Path: School of Responsible Tourism and Safety”
Bogdan Dragomir
Winner in the “AI and Science Diplomacy” category. President of the AVR Association.
Inna Orlova
Winner in the “Children’s Diplomacy” category.
Master of Sociology, international expert in the prevention of addictive behavior, head of the “Three Bears” chess school.
Reinhold Gross
Winner in the category: “Public Diplomacy”.
Initiator of the DRUSCHBA global initiative - “Friendship Tours”, trips, car rallies, private exchanges and public events connecting German and Russian cities, organizations and citizens.
Andrey Kovalev
Winner in the “Sports Diplomacy” category.
Organizer of sports activities between Russian and German athletes in different disciplines, joint training camps, initiator of inter-sports initiatives. Participant of historical and memorial work in Germany.
Karlin Govender
Winner in the «Business Diplomacy» category
Creator of Bankineer, South Africa's first digital cooperative bank, and co-founder of the analytical center Friends Of BRICS+ Society. He is focused on restoring public trust through financial inclusion and translating geopolitical discussions into practical cooperation among BRICS+ and Global South countries.
Marina Nikolaevna Kholodenova
Winner in the «Educational Diplomacy» category
Head of the Russian House in Verona. Organizer of the International Russian Costume Festival, coordinator of the Immortal Regiment campaign in Verona, and founder of the Alexander Prize and the educational project «From Leonardo to Gagarin».
Protasia Nzimakwe
Winner in the «Educational Diplomacy» category
Creator of the GW Environmental Tour project. The essence of her work is overcoming environmental alienation and engaging youth in sustainable development through education, ecotourism, and waste management.
Ksenia Filinova
Winner in the «Cultural Diplomacy» category
CEO of the Educape Trust charity and head of the South African Schools Shakespeare Festival. She develops teenagers' social and language skills through the performing arts and by strengthening international cultural and educational ties.
Shirin Rahimjanovna Abidova
Winner in the "Volunteering" category
Director of the Association of Volunteers of Uzbekistan. She develops the volunteer movement, implements social and charitable projects, and promotes international cooperation in the field of volunteering.
Zilola Gulomitdinovna Kasymova
Winner in the «Tourism Diplomacy» category
Professor at the University of Management and Future Technologies, Doctor of Economics, and President of the Public Diplomats Club. She is engaged in developing cultural dialogue and tourism, and promoting the heritage of Uzbekistan on the international stage.
Khurshidbek Yakubjonovich Ganiev
Winner in the «Science Diplomacy» category
Student at the Academy of Law Enforcement of the Republic of Uzbekistan, laureate of national and international competitions. He is developing a platform to establish effective dialogue between parents and children with the involvement of international experts.
Imen Fdail
Winner in the «Tourism Diplomacy» category
Author of the «Smart Guide Tunisia - Russia» project. She is developing a platform to support tourists, integrating digital services, reference materials, and assistance from Russian-speaking volunteers.
Olga Bazelyuk
Winner in the "Cultural Diplomacy" category
Head of the Mir Club, which implements youth projects in the fields of culture, history, and ecology. She is engaged in developing intercultural dialogue and involving teenagers in educational and social initiatives.
Fekhri Elee
Winner in the «Cultural Diplomacy» category
Author of the «Culture Without Borders» project and the «Russian Language Week» initiative. She promotes Russian heritage through a series of thematic events -from literary readings to historical tours - with the aim of turning them into an annual tradition of sustainable intercultural dialogue.
Sahar Zaman
Famous Indian journalist, writer, founder of the Hunar TV platform. The creator of a unique platform that brings together artists, musicians, writers and filmmakers, curator of major cultural festivals and public campaigns aimed at preserving the musical and cinematic heritage of India.
Ravi Raj
Research Fellow at the Center for Russian and Central Asian Studies at Jawaharlal Nehru University (New Delhi), specializing in international relations and educational diplomacy. Winner of one of the most prestigious research scholarships in India - Junior Research Fellowship of the Government of India. Represents India at international youth and expert forums, including India–Russia Youth Dialogue, Nasser International Youth Fellowship and REBUS International Forum. Actively develops academic ties between India, Russia and Eurasian countries, considering education one of the most important tools of international understanding.
Manish Kumar Chaudhary
Lecturer at Delhi University, founder and general secretary of the public organization Respect India. Implements projects dedicated to issues of education, democracy, cultural dialogue and social development. Represents India at international venues including the World Hindi Language Conference in Fiji, the Buddhist Festival in Bhutan and the Vishwarang Cultural Festival in Mauritius. Author of scientific publications and winner of national awards including Hindi Ratan Samman and Dr. S. Radhakrishnan Memorial Award.
Gala Mishchenko
Cultural Diplomacy
Artist who implements the «Culture Without Borders» project aimed at promoting cultural heritage through contemporary art. She presented her exhibition «The Phenomenon of the Russian Woman» at the UN Office in Vienna, the exhibition «Russian Soul – Heritage of Generations!» at the Russian Embassy in Austria, etc.
Margarita Vujovich
Cultural Diplomacy
Piano professor, chairwoman of the «Sirmium Gradus ad Parnassum» Association, director of the Sirmium Music Fest.
Olesya Dreglya
Cultural Diplomacy
Head of the ART-Fantasy vocal studio, expert of the World Coordinating Council of Russian Compatriots. She curates the «PROteenagers» club with participants from 30 countries, organizes an international New Year song contest, and authored the «Cultural Shift» creative camp project.
Svetlana Stepanova
Cultural Diplomacy
Director of the «Russian Soul» ensemble. The ensemble established cooperation with the Russian House in Vienna and the Russian Club at the UN, and became a participant in the Choral Vienna international festival.
Carolina Gaspar
Educational Diplomacy
Director of the Russian House in Mexico City, representative of the Honorary Consulate of Mexico in Russia. She has been awarded certificates of appreciation from Rossotrudnichestvo for promoting Russian culture in Mexico, as well as from the Russian Embassy in Mexico for her active work in cultural cooperation.
Fidel Antonio Castro-Smirnov
Educational Diplomacy
Academician of the Cuban Academy of Sciences and professor at the University of Havana.
Irina Samodaeva
Cultural Diplomacy
Director and founder of the Irina Samodaeva Foundation, a cultural and educational organization focused on the development of music education. For more than fifty years, she has been training high-level pianists, first in Cuba and then in Mexico, passing on to them the traditions of the Russian piano school.
Casteglione Tadeo
Cultural Diplomacy
Editor-in-Chief of the information and analytical media platform PIA Global (Periodismo Internacional Alternativo). Expert in international relations and geopolitical analysis, producer of a documentary film about Donbas for Spanish-speaking audiences.
Natalia Bogdanova
Cultural Diplomacy
Chairwoman of the Coordination Council of Russian Compatriots in Panama.
Adriana Viera
Media Diplomacy
Journalist from Brazil, co-founder and technical director of the InterMídia Comunicação Integrada agency. For over 30 years, Adriana has worked in communications, implementing projects in reputation management, crisis communications, and sustainable development strategies.
Patricio Mery Bell
Media Diplomacy
Journalist and writer from Chile, author of the book «Children of Donbas» (2024).
Lorena Carreño Díaz
Business Diplomacy
Expert from Mexico in strategic communications, public relations, and international marketing. Head of the consulting company Marketing Q Strategies & Communications.
William Schneider Rabelo
Scientific diplomacy
Organizer of international charitable and educational space missions between Russia, Brazil, the USA, Colombia, Armenia, and other countries. Organizer of the international art project «Rocket of Dreams.»
Julio Rezende
Educational Diplomacy
Professor at the University of Rio Grande do Norte in Brazil, founder of the first international Martian station Habitat Marte in the Southern Hemisphere for simulation experiments.
Bakhtiyar Khojaniyazov
Cultural Diplomacy
People's Master of Turkmenistan, founder of the museum-house. It popularizes the traditions of ancient pottery and supports young artists while preserving the national heritage.
Anar Izden
Cultural Diplomacy
Chair of the Association of Non-Governmental Organizations of the Kyzylorda Region. She develops international cultural and educational projects connecting Kazakhstan, Russia, and Azerbaijan while promoting Turkic cultural heritage through public initiatives and literary work.
Nazife İdilli Özkol
Educational Diplomacy
Energy engineer, master's student at the Bauman Moscow State Technical University, popularizer of international education and international careers in engineering and technical specialties, especially for women.
Hosna Salimi
Cultural Diplomacy
Polyglot (10 languages), founder of the Nexera Future Horizons organization. She founded an NGO that focuses on cultural initiatives.
Yelena Kovardakova
Historical Memory
Documentary filmmaker, screenwriter, and producer behind projects including Kazakhstan: Heroes of the Great Patriotic War and The Last Frontier. Through documentary films and educational initiatives, she preserves historical memory and honors the legacy of wartime heroes.
Alexandra Troyan
Educational Diplomacy
Principal of the Russian School Diplomat in Thailand and coordinator of the international projects Point of Friendship and Future with Russia!. She promotes educational exchanges, international online meetings, and programs connecting students from different countries.
Ivan Ivanov
Sports Diplomacy
President of the public organization People’s Council and organizer of international sports tournaments and youth initiatives. Through sports and traditional games, he promotes friendship, mutual understanding, and cooperation among young people from different countries.
Rusatmbek Ahmadov
Volunteering
Community leader and coordinator of the Red Crescent volunteer network in the Sughd Region. He develops volunteer initiatives, environmental media projects, and programs promoting Tajikistan’s cultural heritage.
Ani Martirosyan
Volunteering
Founder of the charitable foundation Revival of Hearts, implementing humanitarian and social projects in Russia, Armenia, and Nagorno-Karabakh. She organizes support for families, children, and healthcare institutions while promoting international humanitarian cooperation.
Rosni Zahari
Volunteering
Community leader, head of the Juwita Foundation, and representative of Wanita UMNO Malaysia. She leads initiatives that promote women’s leadership, civic engagement, and intercultural cooperation across Malaysian society.
Adnan Azzam Alnajem
Cultural Diplomacy
Writer and documentary filmmaker, Knight of the French National Order of Merit. He successfully facilitated reconciliation processes between conflicting tribal groups in a war zone in Syria.
Natalia Bokova
Legal Diplomacy
Judicial expert, founder of the "Russian Library in Savoy" association.
Dominique Martin Saatenang
Sports Diplomacy
World Kung-fu Champion 2006, Shaolin Temple Cultural Ambassador, BRICS Games Ambassador, Knight of the Order of Valor (Cameroon); President of the FADAM Games International Committee.
Delaram Asadollahi
Educational Diplomacy
A 5th-year student at Volgograd State Medical University and founder of the "Future Leaders" international community, which unites students from over 15 countries.
Gashim Mamed Jafar ogly Aliyev
Cultural Diplomacy
Deputy Chairman of the Council of the Regional National-Cultural Autonomy of Azerbaijanis in Moscow. For many years, he has been dedicated to developing cultural dialogue between peoples, promoting shared historical heritage, and strengthening interethnic harmony.
Tatyana Arshinova
Gastronomic Diplomacy
Director of the Autonomous Non-Profit Organization (ANO) "Federation for the Development of the Hospitality and Tourism Industry 'Soul of the People'" (Dusha Naroda), and creator of the large-scale gastronomic festival "Kitchen Without Borders", which has united dozens of Russian regions.
Gunel Bakhyshova
Educational Diplomacy
Head of international youth projects in the Tyumen region, author of the educational program "BRICS+ Countries Protocol and Etiquette School", and organizer of international forums and Model UN events.
Sergey Kamenev
Business Diplomacy
Deputy Chairman of the ANO "Russian-Chinese Center for Humanitarian Cooperation", and organizer of international economic and cultural forums between Russia and Asian countries.
Aleksandra Prokhorova
Volunteering
Head of Internal Communications at the Tver Regional Directorate of JSC "Russian Post", and author of numerous volunteer and educational projects that utilize postal diplomacy as a tool for public engagement.
Svetlana Usenko
Educational Diplomacy
Founder of the BRICS+ Schools Association, having established an international educational network that unites schools in Russia and foreign countries, and implementing school exchange programs and children's people-to-people diplomacy projects.
Olga Chizhik
Cultural Diplomacy
Head of Finch Production and Finch Models, actively developing international cooperation in the creative industries, implementing joint projects with partners from India, China, and the UAE, and promoting Russian creative potential on the international stage.
Yaroslav Morozov
Cultural Diplomacy
Head of the ANO "Sovremenniki" (Contemporaries), a public figure and patron of the arts, implementing international art projects aimed at promoting Russian art, supporting young creators, and strengthening cultural ties between countries.
Denis von Meck
Cultural Diplomacy
President of the International Charitable Foundation named after N.F. von Meck, and initiator of the large-scale international project "Tchaikovsky — Music Without Visas", through which Russian culture is represented in more than twenty countries worldwide via exhibitions, lectures, concerts, and educational programs.
International Organizing Committee
Smirnova Svetlana Konstantinovna
Chairperson of the General Council of the World Peoples Assembly, First Deputy Secretary General of the World Peoples Assembly
Khautin Sergey Evgenievich
Executive Director of the Assembly of the Peoples of the World, Deputy Chairman of the Organizing Committee
Nefedova Olga Vladimirovna
Deputy Executive Director - Chief of Staff of the Chairman of the General Council of the World People's Assembly, Executive Secretary of the Organizing Committee (Russia)
Adova Polina Vladimirovna
public figure, Spanish teacher
Yasser Allaham
Adviser to the Secretary General of the World People's Assembly
Anisimov Nikita Sergeevich
First Deputy Chairman of the Commission on Issues of Sovereignty, Patriotic Projects and Support for Veterans of the Public Chamber of the Russian Federation, Advisor to the Secretary General of the Assembly of the Peoples of the World (Russia)
Bokova Tatyana
Vice President of MIR FF, President of the International Youth Assembly. Working languages: French, English, Russian. Chairman of the Organizing Committee.
Gorina Natalya Nikolaevna
Founder and director of the educational center for the study of Russian language and culture in Rome “Russian World”, co-author of textbooks for bilingual children, organizer of international projects and competitions.
Dubeykovskaya Yanina Stanislavovna
Deputy Executive Director of the Assembly of the Peoples of the World, founder of the “Her Voice” Foundation (Zambia/Russia)
Zelenskaya Nina Anatolyevna
Winner of the People's Diplomacy Competition 2025, director of the Russian Children's Center in Cape Town and deputy chairman of the KSORS South Africa.
Korolev Stanislav Lvovich
Director of the SCO National Center for Public Diplomacy in Russia, Deputy Secretary General of the Assembly of the Peoples of the World (Russia)
Koreeda Elena Yurievna
Founder and President of Koreeda Enterprises Co., Ltd. E.Yu. Kore-eda
Romanenko Khristina
President of the Tunisian-Russian Chamber of Commerce, Industry and Tourism
Sabirov Kabulzhon Kasimovich
Victoria Taganova
President of the International Fund for Children "SUN RAY ry"
Natalya Funikov
Tsapleva Anna Vasilievna
Deputy President of the Foundation for Assistance to the Development of Russian-Belarusian Cooperation "White Dews", head of children's programs of the Regional public organization "Council for Interethnic Cooperation", Director of the Autonomous non-profit organization "Territory for the development of children and youth diplomacy "Formula of Friendship", laureate of the II International competition "Leader of People's Diplomacy" (Russia)
Natalia Erenfeld
Founder & CEO of Education Management Services Australia, an expert in international education, in cultural, school and social diplomacy, business management and development, and intercultural communications in Australia. President of the Multicultural Talent Academy Inc.
International jury
Rashid Kutbudinovich Alimov
Professor at the Academy of Public Administration under the President of the Republic of Tajikistan and the Taihe Institute (China), Secretary General of the SCO 2016-2018, Ambassador Extraordinary and Plenipotentiary, Chairman of the Jury (Tajikistan);
Irina Vladimirovna Galanova
methodologist, trainer of sociocultural design, member of the Coordination Council of the National Parents Association, Deputy Chairman of the jury (Russia)
Chulkova Olga Igorevna
Executive Secretary of the Jury (Russia)
News
All news
In France, the Winners of the National Stage of the V International Contest "Leader of Public Diplomacy" Determined
In France, the winners of the national stage of the V International Contest "Leader of Public Diplomacy" have been determined. The results were announ...
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Leaders of Public Diplomacy: Winners of the Latest Regional Stage of the Contest Announced
Real diplomacy begins where an artist preserves the cultural heritage of their people, a film director brings back forgotten pages of history, a teach...
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Winners of the Regional Stage of the Contest “Leader of Public Diplomacy” in Europe Announced
The results of the European regional stage of the V International Contest “Leader of Public Diplomacy” in Europe have been summed up. The winners in t...
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World Peoples Assembly
The Assembly of the Peoples of the World is an international union of non-governmental organizations and citizens with an active lifestyle, sharing and promoting the ideas and values of social integration, strengthening friendship, harmony, partnership and good neighborliness between peoples.
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